Distribution Policy

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WFI's Distribution Policy - WFI offers its products through distributors who in turn resell  to dealers/installers.  We have two types of distributors:

  • Exclusive Distributors, whom we consider partners and are granted exclusive territories for select/all of our flooring lines. These distributors, labeled MarketPartners, require distributor agreements which spell out the expectations and responsibilities of both parties.
  • Non-Exclusive Distributors, whom we work closely with trying to grow into MarketPartners, may overlap some/all of their territory with other Non-Exclusive distributors to whom we also sell.

Note: In a few areas, where WFI is the process of setting up distribution, WFI supplies the market directly as we build local distribution in that area.


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122 Kissel Road  Burlington, NJ 08016 USA
Phone: 856-764-2501   Fax: 856-764-2503
E-mail: info@wflooring.com   Web: www.wflooring.com

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